Our business was born nearly 90 years ago with one bright idea - the invention of the world’s first self-adhesive label.
Then and today, we ask ourselves: “What if?”. These two simple words empower us to continuously pursue new approaches, to go beyond what’s been done before, and to create value for businesses, people and planet.
It drives our curiosity, our thirst for knowledge and our passion for problem-solving. It enables us to unlock new solutions and help create a world of possibilities.
Together, we connect the physical and digital to solve some of the world's most complex challenges.
Embelex™ is Avery Dennison’s premier team sports portfolio, enabling performance-driven trims that are flexible and stand up to the rigours of play at professional level. We provide names, numbers, team crests, sponsor logos, merchandise and more across all team sports.
Over the past few years, we have further enhanced our portfolio of innovative solutions through the acquisition of industry-leading businesses including Thermopatch, Lion Brothers, Silver Crystal and Rietveld. Combined with our expertise in materials science, this has positioned us as the leading global supplier of external embellishments for sportswear.
To support our clients in the UK with our newly expanded offering, we are opening a state-of-the-art production facility in Harrogate, North Yorkshire. This new world-class facility will help us to sustainably deliver our global portfolio of innovative brand embellishments to UK-based team sports and performance brands.
Our new site will be:
- Producing the global Avery Dennison product portfolio in the UK
- Providing Application and pre-retailing Services
- Delivering our late sponsorship service
- Enabling fast merchandise ranges
- Offering anniversary and celebration jerseys
Harrogate will enable us to be faster and more responsive in meeting the exacting embellishment demands of our UK clients. We’re adding expert application and pre-retailing embellishment services, alongside solutions for late sponsors, names and numbers, club crests and merchandise.
Yet at Avery Dennison, we’re much more than names and numbers. More than a provider of badges and embellishments. We connect intellect and imagination, science and technology, and the physical and digital.
With the opening of the Harrogate site also comes the unveiling of our brand new ADX Lab. This unique experience allows you to come and see and feel our extensive range of external embellishments for yourself.
Just complete the form on the right and we'll contact you to schedule a time for you to come and visit us in Harrogate. Register today to discover exactly why we're the perfect partner for teamsports and performance retail.